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Lenkersdorfer, your go-to destination in Tysons Corner, VA, for the most curated selection of Swiss timepieces.

The Need: A digital refresh — calling for a modernized website able to process high ticket product transactions while keeping their family-owned business identity in tact.

Delivery: A fully capable e-commerce website prominently showcasing 11 of the world’s most coveted watch brands — fully integrated with Google Analytics tag and Facebook Pixel for ad campaigns and analyzing customer behavior.

Features:

  • Rolex Official Clock — code integrated into header section, embedded with link to redirect to Rolex page

  • iFrames — JavaScript enabled to implement official iFrames to represent individual brands with automatically updated pieces

  • 800+ products uploaded with resized images for easy comparison of relative watch sizes

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Anna has been instrumental in all facets of the development, maintenance and daily changes to our company website, while meeting the high standards of all 12 luxury watch brands that we represent as an Authorized Dealer.

Through our website, Anna has developed and enabled e-commerce capabilities so that users can purchase certain timepieces online for the first time in the history of our company.

Anna has coordinated with outside agencies to implement Google and Facebook ads, while monitoring analytics of our customer’s behavior.

I am extremely impressed with Anna’s efficiency, diligence, vision and ability to get things done immediately upon being asked, as well as taking the initiative to make suggestions that improve every aspect of our digital operations.

In our industry, the standards are set extremely high, and Anna constantly seeks to learn more about our industry, products and programs so that she can help serve our clients and mitigate issues as they arise.
— Dave Williams, Vice-President and General Manager of Lenkersdorfer Fine Jewelers